re:group Flash Web Site
The Situation
As a provider of branding and marketing services for national, regional, and local organizations, re:group knows the importance of a consistent image. So when they reinvented their own identity, they wanted to extend their brand online with an interactive web site. The vision was a visually simple and stimulating presence to showcase their work and success stories. The raw talent at re:group knows how to bring a brand to life, but they needed Igadea to take it to the Web.
The Challenge
Working with a provided design, collaborate with re:group to create an interactive web presence that extends their reinvented image and allows for easy updates and site maintenance.
The Solution
To achieve the level of interactivity required by re:group's design concepts, we chose Flash as the medium to deliver content to visitors. In a series of meetings with the client, Igadea helped refine their ideas and arrived at a finalized design that met all the goals for the site. For the front page, they wanted circular shapes--a reference to their logo--to be the primary navigation component. We delivered a solution that gives each visitor a unique experience using math equations to determine random paths and pulsations for the objects. Sections of the site are delivered on demand to ensure faster loading. A introductory music sequence, scrolling client list, and logo-centric loading screens are more of the features found on the site.